GPG Can Do For You
Feasibility Assistance
· Coordinate with Laventhal and Horwath or Pannell, Kerr & Forester on feasibility studies
· Analyze and verify feasibility studies
· Assist in site selection and evaluation
· Coordinate hotel demand studies
· Prepare financial pro forma and alternatives
· Prepare preliminary construction and related cost estimate
Financial
· Develop modeling package to project operations revenue and expenditures
· Coordinate hotel appraisal
· Consult on financial package structuring
· Develop financial package alternatives
· Interface with lending institutions
- Planning/Design
· Design rooms, food and beverage area and/or meeting facilities to fit target markets
· Coordinate architect, engineer, land planner, and/or interior designer
· Coordinate layout/procurement of hotel furnishing, kitchen and lounge equipment, laundry equipment,
- and commercial area furnishings
· Coordinate all computerized areas front desk, energy management, restaurant, administration
· Coordinate the telephone system, key and lock system, and audio visual system
· Specify/procure ice machines, vacuum cleaners, maid carts, etc.
Interior Design Assistance
· Interview and select the design firm
· Assist the interior design firm with the furnishing selections: lobby, corridors and meeting rooms, rooms, restaurant and lounge
Construction Management
· Function as construction manager (fee basis)
· Act as general contractor (fee basis)
· Coordinate input with architect, engineer, etc.
· Consult with owner on bids, changes and/or selecting General Contractor
· Take bids on project
· Perform pre-opening inspections and punch list for hotel
Pre-opening Assistance
· Create and implement the pre-opening marketing plan
· Assemble pre-opening budgets (working capital, food, beverage, linens, china, etc.)
· Recruit, interview, and hire all key management and sales personnel
· Train all key personnel
· Interview and select advertising agency
· Establish definitive objectives and action plans for all departments
· Obtain business licenses to include restaurant, bar and signage
· Develop pricing for rooms, food and beverage
· Develop specifications and bids on building insurance
· Coordinate the procurement of guest supplies and employee uniforms
· Interface with potential hotel concessionaires
· Develop employee benefit program and policy manual
- Accounting Assistance
· Process all transactions including cash receipts, payroll, accounts payable, fixed assets and other
- journal entriesĀ
· Produce monthly management reports: profit and loss statement, balance sheet, funds flow
- statement, guest room occupancy and average rate analysis
Hotel Operation Services
- · Develop strategic marketing plan with budget and action plans
· Establish aggressive sales effort for each target market segment
· Employ strategy to stimulate customer through innovative programs: Senior Citizen Account
- Executive, Frequency Traveler, Use of rapid transit media
· Increase customer awareness with creative advertising
· Perform day to day management of property
· Administrate all hotel policies
· Set up goals/budgets for each department
· Establish a preventative maintenance program
· Create a bonus plan for key personnel
· Human Resource support
Brokerage/Acquisition Services
· Develop and analyze long range pro forma
· Recommend appropriate financial structuring
· Coordinate appraisals and market studies
· Prepare marketing materials
· Prepare loan packages
· Utilize extensive contracts in the sale of hotel properties
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